As a presenter taking the limelight, you shouldn’t expect the audience to give you their full attention outright. You have to understand that they have other stuff going on in their lives. You can’t force them to listen, but you can try to win their time and attention. One way to earn your place in the spotlight is to prepare for your presentation beforehand. Polish your content and decide on the best style of delivery. Make sure the method [...]
When someone says the word “marketing,” the initial thoughts that come to people’s minds are sales talking, customer service, advertising, and/or social media and blog posts, or any combination thereof. It may not be wrong, but surely the concept has deeper roots than just getting a “come on” for people to trade their hard-earned cash for a product or a service. For the better business-minded people out there, the focus of the game has shifted to customer experience, the concept [...]
A quick look at multiple blogs will reveal an amazing truth: infographics are all the rage for the past few years. Why wouldn’t they? They make complex concepts easily understandable and, generally speaking, make life simpler. On a lighter side, they’re quirky and fun—almost entertaining—to read. Infographics, a portmanteau of the term “information graphics,” is not a new concept. From the late 18th century onward, information graphics have made data more visual and more appealing for study. As such, the [...]
Business communication is a skill that, simple though it may appear, takes a lot of effort to master. Every professional, regardless of rank or specialization, ought to learn the basics of delivering presentations, as this skill can come in handy when relaying a new business opportunity or spreading news about the success of a new initiative. If your career leans more towards the technical side, it’s all the more important for you to grasp data storytelling at its fullest. It’s [...]
You beat the deadline and made sure that everything in your deck looks right. But one look at the clock and you realize it’s already deep into the night. Deeper than you expected. And you’ve got to wake up on time the next day. To make sure you’re not late for your presentation (which is why you crammed in the first place), you sleep less hours. This trade-off might not be that great since you’ve compromised your delivery—exhausted, sleepy, and all [...]
It’s hard to start a project that isn’t particularly inspiring to do. Much more if you’ve somehow gotten yourself in a creative rut, self-brought or otherwise. If you find it difficult to come up with a sales pitch, then it’s time to start doing it differently, specifically the planning. Working on a new project that doesn’t interest you actually feels like it’s taking so much mental energy and focus. Even forcing yourself to do it leaves you feeling tired. When you’re [...]
